The Value of a Strategic Marketing Communications Plan
Marketing can be expensive, especially if you have no idea where it’s taking you or what you are getting in return for your investment. I’ve seen way too many companies and organizations flying by the...
View ArticleWGAN’s Mike Violette Gives the Inside Scoop on Social Media
Politics are dicey in the world of public relations, so it’s probably a good thing that this week’s Monday Maine Maven, WGAN’s Mike Violette, would rather talk about himself and how his love of Maine...
View ArticleUsing Social Media Channels to Help Journalists Do Their Jobs
The go-to methods for providing journalists with story ideas or story sources have changed with the times. First, there was the phone. Then, e-mail arrived and made a journalist’s inbox forever...
View ArticleThe Art of Brand Communication
When you think of a museum, what comes to mind? Do you envision a forward-thinking, branding machine that brings art to life on your phone, through an artist-inspired cocktail, or by offering Free...
View ArticleHallowell Homecoming Extravaganza
NMC client and local filmmaker Chris Walters celebrated his recent meetings with Hollywood producers by hosting a Hallowell Homecoming Extravaganza on Sunday, June 2 at Maple Hill Farm. The event...
View ArticleHow To Connect Your YouTube and Google+ Pages
You can link your Google+ page to your business’s YouTube channel to gain advanced channel management features. You will be able to let multiple people manage your YouTube channel, as well as manage...
View ArticleTrek Across Maine 2013
With friends, family members and employees participating in the Trek Across Maine this weekend, we are saddened by the tragic accident this morning. We wish everyone a safe ride on the remainder of the...
View ArticleAlmost Home Rescue: Where Volunteers Make A Difference
Just about everyone in the NMC office has a pet that they brag about, posting pictures on their office walls, desks and more! As animal lovers, we can appreciate the work of nonprofit organizations...
View ArticleYour Website is the Centerpiece of Your Marketing Program
When you are setting a table for a formal dinner party, you place something beautiful in the center of the table like candles, flowers or a bowl of colorful fruit. This centerpiece ties everything on...
View ArticleNancy Marshall Communications Staff Members Complete Trek Across Maine
Last weekend, Nancy Marshall and Jen Boes rode 180 miles over three days in the Trek Across Maine to benefit the American Lung Association of New England. On Saturday, the NMC Social Media Squad worked...
View ArticleBlogger with a Knack for Content Development and Innovative Marketing
A recent study by Vocus shows that bloggers rank highly with consumers for trust, popularity, and influence, and this week’s Monday Maine Maven is a blogger who has gained popularity in Maine for his...
View ArticleSocial Networking Does Not Replace In-Person Networking
From time to time, I meet with young professionals who are starting out in their careers and need to make connections. Some of them have the idea that they can use LinkedIn and Facebook exclusively to...
View ArticleGreat Success for Julia Clukey’s Camp for Girls
Today marks the conclusion of the 2nd annual Julia Clukey’s Camp for Girls. The 10-day camp ran June 17-21 and 24-28 on Maranacook Lake in Readfield, Maine. The camp is designed for girls 8-12 as a...
View ArticleKylie Keene: From Spokester to Tour Correspondent
Is this week’s Monday Maine Maven the next big name in entertainment media? Kylie Keene is well on her way! You may recognize Kylie as the Young & Free Maine Spokester, an outreach program by...
View Article“Hello Charlie”– 6 Tips for Public Speaking
Years ago, when I was a recent performing arts graduate, I took part in a nationwide audition for the remake of Charlie’s Angels. Armed with the bravado and naiveté of youth, I made it to the...
View ArticlePublic Relations: It’s a Mindset, Not a One-Time Activity
Three Tips to Generate PR on an Ongoing Basis I frequently talk with clients who say that they want to do “a little bit of PR.” When I hear that, I sometimes have to bite my tongue so as not to say...
View ArticleThe Lunder Collection: A Gift of Art to Colby College
On Tuesday, I had the privilege of previewing the Lunder Collection at the Colby Museum of Art. The space is awe inspiring. I am so proud of my alma mater for having a museum of this significance right...
View ArticleEm Robertson Makes her Mark with Mprint
New York City, Boston, California, Canada and Presque Isle are some of the places this week’s Monday Maine Maven has called home. Em Robertson is the owner and designer of Mprint jewelry, a Maine-based...
View ArticleHelpful Social Media Policy from Chris Brogan and Julien Smith in their book,...
I spend a lot of time driving my car back and forth to work and to client meetings, usually all around the beautiful state of Maine. As a matter of fact, I put in about 25,000 to 30,000 miles a year. I...
View ArticleJon James of 92Moose Talks Social Media and Radio
If you’re from the Augusta area, then you most likely have listened to 92Moose once or twice (or maybe a lot more), and you are undoubtedly familiar with long-time on-air personality, Jon James, this...
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